Media Training for Researchers

Our Approach:

“We recognise a core challenge for many in universities and research institutes is to maintain academic rigour whilst communicating to non-specialists. We have considerable experience in helping individuals achieve this balance on TV, radio and when engaging with the print world. Well show you how to make sense without dumbing down – and to say whats important to you, even when the questions aren’t helpful. The session is highly practical with realistic interview simulations and space for feedback and action planning.”

Our Track Record:

Clients in the sector include:
King’s College London
University College London
University of Surrey
Loughborough University
University of Edinburgh
Cass Business School
Coventry University
Durham University
University of Westminster
University of Portsmouth

plus many of the UK Research Councils including UKRI, ESRC and STFC.

Course Outcomes:

Coaching is always with experienced trainers and former journalists and comes with extensive aftercare which includes online resources, weekly emails and a follow up phone call.

By the end of the session attendees will:

  • understand how to express themselves in both an accessible and energised way
  • be able to employ strategies to achieve impact in the way they talk about research
  • have experienced the demands of media studios and adopt on air conventions
  • understand how to achieve focus in benign and more challenging interviews
  • have experienced media scrutiny and reflected on helpful coping mechanisms
  • have had the opportunity to reflect on their own performance and set action points for further development
  • be aware of the ongoing and individualised support available to them

You can opt for:

  • coaching on your premises with camera operator & portable studio or in purpose built studios
  • half or full day sessions
  • 1-1 sessions or small groups of up to 6 across a full day or 3 across a half day
  • additional components including social media, clip recording and panel discussions
  • specific programmes simulated in a range of interview simulations
  • a lecture-style format for larger groups and conference speeches

Next steps:

We pride ourselves on tailoring our media training to suit the exact needs of the client as well as those attending the session.

You can call us on 020 8981 7411, email us at or get in touch via Twitter @InsideEdgeMedia (DMs open)