Media Training Update w/c 6th October

Edition 510

Good morning, it’s Monday 6th October. 

Guess what percentage of Americans say they have either “a great deal” or a “fair amount” of trust in the mass media? 


The answer – from the latest Gallup poll – is below.

But before that. When should you bring humour to an interview? Here’s a story about vegetables…

To the Gallup poll. What percentage of Americans say they have “a great deal” or a “fair amount” of trust in the mass media?

28%.

Compare that to 1972 when that number was at 68%. And in 1976, in the aftermath of Watergate, trust in the media was at a whopping 72%.

(Source: The Poynter Report)

Wednesday:

”Look at the Telegraph today… I think that’s a sign… no more… a sign that there is a way forward for this beleaguered PM.”
Former tabloid editor David Yelland.

Friday:

“UK front pages still set the agenda – they have digital superpowers.”

David Yelland

The Week Ahead:

Monday: Nobel Medicine Prize announced


Tuesday: PM expected to begin visit to India.


Memorial ceremony marks second anniversary of Hamas attack on Israel.

Nobel Physics Prize announced.


Wednesday: Kemi Badenoch delivers leader’s speech on final day of Conservative conference.

Members’ ballot opens in Labour Party deputy leadership election.


Thursday: James Comey arraigned over 2020 Russian interference testimony.

Nobel Literature Prize announced.


Friday: Nobel Peace Prize winner announced.

Funeral and procession in Manchester for Ricky Hatton;

Saturday: SNP conference begins.

Sunday: Greater Anglia train services nationalised.

Substack Delivers (Part 2)

This week’s Substack recommendation is a waspish piece of score-settling by veteran BBC reporter Nick Garnett: 

”Correspondents are just reporters who get paid more and are allowed to stay dry. Reporters hate correspondents. Correspondents don’t even know reporters exist.”

Entitled Who’s Who in Radio and TV – a Glossary, this is Nick’s rundown of what everyone does in front of and behind the microphone.

”Editors sit in meetings all day. They all wish they were still reporters but they quite like sending their children to private school and going on holiday to Tuscany.”

READ MORE

Footnotes: 


On this day: Yugoslav President Slobodan Milosevic resigned following allegations of vote-rigging on this day in 2000.

Media Changes: Sky News relaunches its Breakfast Programme (again) next month. Sophy Ridge and Wilfred Frost co-host. There will also be a new daily podcast – Cheat Sheet with Ridge and Frost – a 10-minute news rundown of the day’s top stories and headlines.

Mutt photo:

Be part of the MMB. Thoughts on this week’s content, or interviews you’ve seen, heard, or (best of all) done, please let us know.

Back next Monday. Have a brilliant week.

All at Inside Edge