What matters more is how you work…

Everyone reacts differently to the pressure of the studio lights. By drawing on our skills as educators we explore how you feel comfortable in an uncomfortable space. How you find an authentic, impactful voice.

Only then do we add a proven framework of control ensuring media engagement remains on your terms, before drawing on our experience as former BBC journalists to put you through your paces with tailored realistic interviews.

It’s challenging, stimulating coaching with honest, constructive feedback, and not a single minute is wasted.

We set up Inside Edge because as producers we witnessed so many radio and TV guests getting it wrong. What still enthuses us 14 years on is that we know we can change that.

“Excellent Course, well run by knowledgeable tutors.”

Tony Meggs

Chief Executive Infrastructure and Projects Authority

Chris Jameson

Chris has extensive experience as a senior BBC network producer and reporter. For ten years he worked at BBC Radio 5 Live on a range of programmes and as a reporter based in Japan. He has produced several major set-piece broadcasts for the network and his programmes have won several industry awards. For a number of years Chris also ran the communications team at international charity Peace Direct.

In his own words: “I’ve always loved and been fascinated by news. As a media trainer, demystifying the news process for people is hugely rewarding, as is sharing proven techniques enabling interviewees to connect with their audience”

What others say: “Chris is a creative, determined and thorough journalist. His ideas are original, his thought-process is clear and focussed, and he always delivers. I trust him implicitly and respect his work enormously. He’s also a lovely bloke to work alongside.” Victoria Derbyshire, Presenter BBC Television

Tony Prideaux

Tony is an experienced broadcast journalist and communications specialist. He has worked extensively with the BBC and in the commercial sector primarily as a news reader and producer. In the course of his work at a large international agency he delivered keynotes to a range of audiences and continues to enjoy presenting to and facilitating conferences. His track record as a teacher across adult learning now informs his training style.

In his own words: “People appreciate honesty when coupled with clear pointers on how they can draw on their strengths to improve. That’s what I particularly enjoy – customising support to each individual delegate”

What others say: “I know delegates value Tony’s insights as an experienced broadcast journalist, but they also warm to him as a teacher. He ensures the interview simulations are set at the right level of challenge for each individual and is always astute and supportive in his feedback.” Gary Hughes | Head of Press Relations | University of Kent






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