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THE NEWSROOM

Media Training Update w/c 25th March

Proactive v Reactive

“If an approach lands in my inbox just at the time when that story is everywhere – and I’m looking for ways to cover it – then definitely yes I will take that expert on.”

Jane Andrews, BBC 5 Live

Proactive v Reactive:

In our latest audio diary we talk to BBC 5 Live journalist Jane Andrews about how she sources experts for reactive news stories.

LISTEN HERE

Good morning. It’s Monday 25th March 2024.

Monday: deadline for Donald Trump to post bond for the $460 million he owes following a civil fraud judgment against him in February

Tuesday: UN Security Council discusses Israeli settlement activity

PM appears before the Liaison Committee 

Wednesday: Amazon staff strike in Birmingham

Thursday: enforcement notice regarding Crooked House pub demolition

Friday: one-year anniversary of Wall Street Journal reporter Evan Gershkovich’s detention in Russia

Beyoncé releases new album

Saturday: the Boat Race 

Sunday: Tavistock gender clinic closes

An (unintended) politics special this week:

(1) “As democracy remains under siege, it has been frustrating to watch how the press covers politics these days…”

Veteran US news anchor Dan Rather takes to X to rail at everything from “both-sides-ism” to shirking tough questions.

READ MORE

(2) Ofcom has (finally) come down on GB News over its use of politicians as presenters/newsreaders. The regulator has warned the network: another breach and you will be sanctioned. Watch this space.

READ MORE

(3): An intriguing correction…

(4): And an interesting take from a former Sun editor as the election nears…

Footnotes:

The British Olympic Association voted by a large majority to defy government requests and send athletes to the Olympic Games in Moscow oaths day in 1980.

Highs today of 12 degrees in London and 7 in Edinburgh.

Just time for the obligatory dog photo…

Be part of the MMB. Thoughts on this week’s content, or interviews you’ve seen, heard, or (best of all) done. We’re @insideedgemedia or just reply to this email. 

Have a brilliant week.

All at Inside Edge

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By |28 March 2024|

Media Training update w/c 18th March

Spray & Pray

Good morning. It’s Monday 18th March 2024.

Monday: Vladimir Putin marks 10th anniversary of Crimea annexation

Elon Musk interview with Don Lemon airs


Tuesday: Welsh First Minister Mark Drakeford submits his official resignation to the King 


Wednesday: ONS publishes the latest data on inflation


Thursday: Annual stats on UK poverty (Households Below Average Income)

Friday: Peter Five Eight film starring Kevin Spacey released


Saturday: WWF Earth Hour

Slovakia presidential election 

Sunday: Four years ago: UK’s first coronavirus lockdown took effect

“I am delighted to be joining a programme that occupies such a unique space in British life”

Widely expected, but now official, Emma Barnett moves from Woman’s Hour to Today, replacing Martha Kearney.

READ MORE

From The Why to The Where

Part 1 of Year Of The Expert is now complete, and highlights from our 8 audio diaries exploring why experts should engage with the media have merged to form a 25 minute podcast.

Part 2 of the series investigates where experts should focus their efforts. Chapter 1, Spray and Pray is a 3 minute introduction, now available.

LISTEN HERE

“Semafor’s subjective, dynamic ranking of the elections you should be paying attention to right now — based on their urgency, their importance, and their connection to the great political forces shaping our world.”

This is a brilliant resource…

READ MORE

The Media Show on BBC Sounds discusses the controversial photo of the Princess of Wales and her children released by Kensington Palace which was removed from circulation by photo agencies due to concerns it had been inappropriately edited.

Phil Chetwynd, Global News Director at AFP makes some particularly interesting observations.


LISTEN HERE

Footnotes:

White South Africans backed an overwhelming mandate for political reforms to end apartheid on this day in 1992.

Highs today of 12 degrees in Brighton and 15 in Milton Keynes.

Just time for the obligatory dog photo…

Be part of the MMB. Thoughts on this week’s content, or interviews you’ve seen, heard, or (best of all) done. We’re @insideedgemedia or just reply to this email. 

Have a brilliant week.

All at Inside Edge

LinkedIn  Twitter

By |19 March 2024|

Media Training Update w/c 19th February

Where are ya Joe?

We kick off this week with some numbers: 


News Conferences by this point in their Presidency:

Barack Obama: 66

Donald Trump: 52

Joe Biden: 33

Sit-down interviews by this point in their Presidency:

Barack Obama: 422

Donald Trump: 300

Joe Biden: 86

Source: Politico/NYT

Morning all – it’s Monday 19th February 2024.

Today: Tim Davie at select committee session on BBC Across the UK implementation

Tuesday: The final hearing in the long-running extradition case of Julian Assange is due to be heard at the High Court.

Wednesday: Bristol City council meeting on Edward Colston statue future.

Thursday: 46,000 junior doctors in England walk out for the 10th round of action in the BMA’s dispute with the UK Government.

Friday: Ofgem expected to announce the next adjustment to its energy price cap.

Saturday: The Republican primary in Nikki Haley’s home state of South Carolina.

Sunday: Early voting begins in Russia presidential election.

Parliamentary elections in Belarus.

“Stress hormones such as adrenaline and cortisol are released like bats from a belfry.”

Year Of The Expert continues with Chapter 7 and one of the biggest reasons people turn down interview requests.

Our thoughts on nerves.

LISTEN HERE

Speaking of nerves…how about this from a Times article about In Our Time, and the words of the academic who has appeared more than any other on the programme, Professor Angie Hobbs. This was the first of her 25 editions:

Rupert Murdoch met Rishi Sunak five times over a 12-month period before he stepped down as the chair of News Corp in September last year, according to government records.


READ MORE

Radio 2 DJ Steve Wright died last week. It sounds an obvious thing to say, but he was extremely good at his job. These were his reasons why:

Footnotes:

Beginning with a footnote to last week’s story about the podcast market being dominated by white men, I spotted this on LinkedIn:

As my old BBC editor commented below the post: “Great stat – and sure some women were involved too?”

A five-mile exclusion zone was placed around an abbatoir in Essex after a suspected case of foot-and-mouth disease was detected on this day in 2001.

Highs today of 11 degrees in Stranraer and 13 in Bournemouth.

Just time for the obligatory dog photo…and the boys are back. And still sleeping.

Be part of the MMB. Thoughts on this week’s content, or interviews you’ve seen, heard, or (best of all) done. We’re @insideedgemedia or just reply to this email. 

Have a brilliant week.

All at Inside Edge

LinkedIn  Twitter

By |19 February 2024|

Media Training Update w/c 12th February

More News, Less Banter

“They say that he who sups with the devil should have a long spoon. But, driven by vanity and unconstrained by any understanding of Russia’s history or politics, Tucker Carlson slurped up the intoxicating broth of Vladimir Putin’s falsifications in his interview with the Russian president.”

Sergey Radchenko

Morning all – it’s Monday 12th February 2024.

Today: Man goes on trial over murder of PC Sharon Beshenivsky

Jon Stewart returns to The Daily Show

Tuesday: Amazon staff in Coventry begin 72-hour strike

Edward Enninful’s last edition of Vogue published

Wednesday: Presidential and legislative elections in Indonesia

Intuitive Machines IM-1 lunar lander mission launches

Thursday: By-elections take place in the Wellingborough and Kingswood constituencies

The first set of quarterly GDP statistics are released

Friday: London Fashion Week begins

Sunday: BAFTA Awards

“The challenge is being able to communicate it holistically, and make sure it’s not misinterpreted by the audience.”

But is that even possible? Or desirable?

Year Of The Expert continues with Chapter 6:

LISTEN HERE

Podcast news. Starting with this:

We’ve been conditioned for centuries to believe an “expert” is a middle-aged white man telling us what to think. And yet there are so many powerhouses out there who don’t fit this mould and who aren’t given the chance to have their voices heard. When they do experience success it is often dismissed by those at the top as not being quite the right kind of expertise.”

Podcast powerhouse Elizabeth Day launches a new Podcast Production company championing female voices.

READ MORE (paywall)

__

Last week saw the launch of 2 new heavyweight podcasts:

Sky News politics pod Electoral Dysfunction will feature Beth Rigby, Ruth Davidson and Jess Phillips (dream line-up).

And from Global’s The News Agents stable comes The Sports Agents with Gabby Logan and Mark Chapman.


__

And finally on podcasts a recommendation. Last week’s The Rest Is Entertainment with Marina Hyde and Richard Osman on the troubles at Channel 4 is absolutely fascinating, as well as extremely worrying.

“CNN’s New Morning Strategy: More News, Less Banter”

We’ve been following Mark Thompson’s career from the BBC to the New York Times and now CNN with interest.

What are his plans for a network struggling with poor ratings and what many perceive as a lack of identity and mission?

READ MORE

“You can’t defy audiences or tell them how they should be consuming.”

Piers Morgan to leave TalkTV show to focus on YouTube.

READ MORE

In yesterday’s Sunday Express:

Footnotes:

One of the world’s best-known paintings, The Scream by Edvard Munch, was stolen from a museum in Norway on this day in 1994.

Highs today of 9 degrees in Falmouth and 10 in London.

Just time for the obligatory dog photo and our special guest star series continues. Monday Media Briefing reader Ash writes:

“My staffie girl, Silvie, chasing the sunshine & waiting for warmer days!”

Please keep sending your photos.

And be part of the MMB. Thoughts on this week’s content, or interviews you’ve seen, heard, or (best of all) done. We’re @insideedgemedia or just reply to this email. 

Have a good week.

All at Inside Edge

LinkedIn  Twitter

By |12 February 2024|

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